SECTION 2A. Outdoor advertising on highway located outside of urban areas

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Notwithstanding the provisions of chapter ninety-three, no outdoor advertising shall be erected or maintained more than six hundred and sixty feet of the nearest edge of the right-of-way and visible from the main travelled way of a highway in the interstate or primary systems if such outdoor advertising is located outside of urban areas and erected with the purpose of their message being read from such main travelled way.

                    
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